Mergers & Acquisitions • Litigation Consulting • General Consulting & Real Estate Brokerage • Energy Efficency

C2G Advisors, LLC is a Nashville TN based company specializing in Mergers and Acquisitions, Litigation Consulting, Energy Efficiency, General Consulting and Real Estate Brokerage. The company’s primary focus is in the hospitality industry, especially vacation rental management and resort operations.


C2G provides a wide range of brokerage and advisory services including business problem resolution, real estate, litigation support, energy efficiency programs, and development services to business and property owners, financial institutions, law firms, and municipal governments throughout the United States.


From Wall Street to Main Street, C2G Advisors have been finding business service solutions that best mirror the needs of their clients. The company’s primary purpose is to assist and advise business clients to do what they do best.  Having worked on hundreds of projects serving companies across the United States in a variety of industries, C2G offers clients a disciplined approach to their specific project and brings their expertise to all elements to ensure success.

An Affifilate Of

Realty services. Real estate services

Involved in the purchase or sale of numerous companies, from less than 5 employees to over 5,000 employees


  • New York Stock Exchange corporations

  • Privately-owned companies


Industry Focus:


  • Vacation Rental Management

  • Resort, hotel and bed & breakfast operations

  • Real estate sales - resort, residential, commercial

  • Real estate development - subdivision and high rise

  • Energy Efficiency Metering Technology for Larger Operations

  • Health Care and Urgent Care


C2G offers unmatched personal service for private and public companies Jim Olin, CEO of C2G, is a licensed Real Estate Broker in Tennessee, Florida, Alabama and Mississippi, with affiliate brokers throughout the United States. Jim is the only executive who has been a CEO of the largest private AND largest public company within the vacation rental industry.

Our Mission

To be wholly committed to exceeding customer expectations.


Core Values

  • FAITH - Love the Lord with All Our Heart

  • INTEGRITY - Never compromise morals or ethics

  • SERVICE - The customer is our central focus

  • GIVING - Sharing our blessings with our community and those less fortunate

  • PASSION - Excited about our work and striving for excellence

  • TEAMWORK - Our competitive advantage is our team approach to success

  • INNOVATION - Good enough is never good enough

  • COMMITMENT - Being the best starts with me


Fall 2019

WHAT IS MY COMPANY WORTH? A BACK OF THE NAPKIN ANALYSIS  IN VRM INTEL MAGAZINE BY Jacobie Olin (President at C2G Advisors and Olin Realty Group). Click Here to read or download the article.

Sep 2019


HONOLULU – Castle Vacation Rentals Hawaii, a division of Castle Hospitality Group, has acquired Chase ‘N Rainbows, West Maui’s leading vacation rental management company, and Trinity Maid Company, a commercial laundry and vacation rental cleaning company. The joint acquisition will expand the vacation rental inventory and services provided by Castle Vacation Rentals Hawaii and will further position the company as the premier vacation rental management company in Hawaii.


C2G Advisors LLC served as the acquisition adviseor for Castle.


“We are excited to grow Castle Vacation Rentals Hawaii with the acquisition of West Maui’s largest vacation rental company and commercial cleaning company,” said President and CEO Alan Mattson. “The acquisition will allow us to further increase our footprint as the leader in the Hawaii Vacation Rental marketplace with the largest single source of Hawaii-specific vacation rentals.”


Chase ‘N Rainbows and Trinity Maid Company have grown together over the past two decades providing a large scope of services for West Maui condominium owners. Chase ‘N Rainbows maintains an inventory of over 180 vacation rentals in more than 30 properties from Lahaina to Kapalua. Trinity Maid Company currently provide cleaning services to over 350 condominiums in West Maui.


With this acquisition, Castle Vacation Rentals Hawaii now offers more than 700 vacation rentals on Oahu, Hawaii Island, Kauai, Maui and Molokai. Accommodations range in size from studios to three-bedroom homes and feature a wide variety of views and price points. Castle Vacation Rentals Hawaii takes advance of the power of Castle’s exclusive distribution technology by offering extensive vacation rental customer reach that sets it apart from its competition and positions it at the forefront of innovation in Hawaii. Guests can view individual units, check availability, read guest reviews and book direct through the Castle Vacation Rentals Hawaii website. A Hawaii-based support and service center is also available to provide unique expertise in the destination and products offered.


For more information on Castle Vacation Rentals Hawaii, call (855) 807-1797or visit


About Castle Hospitality Group

Headquartered in Honolulu, Castle Hospitality Group is a hotel, resort and vacation rental management company with two brands in its portfolio, Castle Resorts & Hotels and Castle Vacation Rentals Hawaii. Castle Resorts & Hotels provides comprehensive hotel and resort condominium management services, including operations, sales, digital marketing, revenue management, reservations, accounting and more, with an on-property presence. Castle Vacation Rentals Hawaii is a new brand providing management of individual vacation rental properties, backed by the power of Castle’s exclusive technology platform and vast distribution and customer reach. For more information, call (808) 524-0900.


May 2019

Stay Alfred marks 5th Nashville Building Partnership


Nashville, TN.  May 2019. Stay Alfred expands their travel apartment offerings in Nashville. They extended into Nashville’s SoBro neighborhood by taking over the 13,233 square foot building and will now offer 24 boutique bedrooms. C2G Advisors served as consultant for Stay Alfred during the transaction. The full article can be read at:


May 2019

iTrip Destin Completes Unit Acquisition


Destin, FL.  May 2019. iTrip Destin, part of the iTrip family of companies, has completed the acquisition of unit contracts to complement their existing inventory in the Destin and Sandestin areas. The company has targeted several submarkets in the Destin area and has focused on organic growth coupled with these timely acquisitions. C2G Advisors served as consultant for iTrip Destin during the transaction.

May 2019



May 2019: Nashville, TN – James Olin, CEO of C2G Advisors LLC, participated in two presentations at the Onsite Property Managers Association’s (OPMA) Spring Executive Summit. The Semi-Annual Conference was held May 7-10 in Park City, Utah. Olin, along with Brian Brown of BookingPal, discussed market disruptors effecting OPMA members. Included in the discussion were ApartHotels, Timeshare Companies, Traditional Hotels and Private Equity Funds. The second session featured Olin in a panel discussion about ways for OPMA members to differentiate themselves from the competition. The 3 day event draws CEO’s from the largest onsite rental companies in North America.

May 2019

360 Blue Acquires BookBreck

Short Term Rental Company adds Breckenridge to their Portfolio


Breckendridge, CO.  May, 2019. 360 Blue LLC has successfully completed its acquisition in the vacation rental space by acquiring BookBreck in Breckenridge, CO. BookBreck is a luxury boutique vacation rental company in Summit County.  This now gives 360 Blue a foothold in the ski markets.  Terms of the transaction were not disclosed. 360 Blue has approximately 575 high-quality vacation rentals along Florida’s Emerald Coast.

C2G Advisors served as consultant for BookBreck during the transaction.


“Jim Olin and his team were extremely helpful in assisting us with a very complicated re-capitalization of our company. Without his advice and expertise, I doubt it would have been this successful.”

Bob Oakes, Managing Partner, Village Realty Holdings LLC


"This deal would have never happened without you..  If there is ever a seller (or buyer) who is unsure if they should need your service please have them contact me."

Markus Kirchmayr, LPM, Owner, Vacation Big Sky


​"Jim is a master negotiator and has a knack for bringing clarity to a situation. On several occasions, after sizing up an opportunity, it has been his recommendation for me to walk away. His ability to bring logic to an otherwise emotional situation has saved me a lot of money."
Joe Nahman, Owner, Hilton Head Accommodations


Mailing Address​​​​​​​​​​​:

2008 Loomis Court, Franklin, TN 37069


(850) 699-1828


James "Jim" Olin - CEO C2G Advisors, LLC

Jacobie Olin, President at C2G Advisors and Olin Realty Group

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Call C2G Advisors

(850) 699-1828

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Mergers & Acquisitions • Litigation Consulting • General Consulting & Real Estate Brokerage • Energy Efficency
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