Who We Are

The Leading Short Term Rental Advisory Firm
C2G Advisors > Who We Are

Experts in the Vacation Rental Management Industry

We are a leading vacation rental advisory firm specializing in mergers and acquisitions, litigation consulting, and general consulting. We help business clients in the hospitality industry, with a primary focus on short-term vacation rental management. We’ve been involved in the purchase or sale of numerous STR companies, from less than 5 employees to more than 5,000 employees.


At C2G, our passion lies in propelling your vacation rental business forward, no matter where you are in your entrepreneurial journey. Whether you’re seeking to strategically exit, expand through acquisition, or gain valuable insights through our general consulting services, we’re committed to being your steadfast partners every step of the way.

beautiful vacation rental property pool deck over looking the ocean

Industry Focus:

Vacation rental management

Resort, hotel and bed & breakfast operations

Real estate sales - resort, residential, commercial

Real estate development - subdivision and high rise

C2G offers unmatched personal service for private and public companies

The CEO of C2G, Jim Olin, is a licensed Real Estate Broker in Tennessee, Florida, Alabama and Mississippi, with affiliate brokers throughout the United States. Jim is the only executive who has been a CEO of the largest private AND largest public company within the vacation rental industry. The president, Jacobie Olin, has been involved in short term rentals, litigation consulting, food & beverage, and real estate for over a decade. Learn more about our team below!

More About Us
James ``Jim`` Olin

CEO C2G Advisors, LLC

Jacobie Olin

President at C2G Advisors, LLC

people in a huddle

Core Values

INTEGRITY - Never compromise morals or ethics

SERVICE - The customer is our central focus

GIVING - Sharing our blessings with our community and those less fortunate

PASSION - Excited about our work and striving for excellence

TEAMWORK - Our competitive advantage is our team approach to success

INNOVATION - Good enough is never good enough

COMMITMENT - Being the best starts with me

FAITH - Love the Lord with All Our Heart

Our Clients

Our advisory firm has worked on hundreds of projects over several years, offering our clients a disciplined approach to their specific projects. Get a glimpse at our clients below!

View Our Clients

Want to learn more about how we can help your vacation rental business? Reach out to us today to have a confidential conversation!